About new technologies: how a pandemic has affected the beauty industry

From year to year, new technologies, guided by artificial intelligence, become an integral part of the beauty industry.  And it was during quarantine restrictions and self-isolation that new technologies came to the rescue. LookStyler introduces you to the most innovative developments of 2020.

The Opté massage scanner developed by Proctor & Gamble, which carefully conceals all skin imperfections, such as small pimples and black spots, is becoming very popular.

Another innovative invention was a personalized system for creating personal beauty products from L'Oréal Parso. This is a system that is primarily based on your personal preferences.

Thanks to technological progress, most procedures can be done at home without any troubles. And one of the companies that offer the most innovative devices for home treatments is Nurse Jamie.

Social networks blew another invention in the form of applications for the phone Roche Posay and Shiseido.  Applications scan your face, skin condition, on the basis of which they offer you the right tools for you personally.

Virtual fitting cosmetics have become one of the major breakthroughs in the field of beauty technology. Thus, a large influx of customers for M.A.C. became the app M.A.C. Cosmetics, thanks to which a virtual consultant selects the most suitable cosmetics for you, without any testers.